When sending emails out about any new music releases, gigs, tour etc., make sure you have an up-to-date Electronic Press Kit (EPK) that the people you want to impress can log on to. Ensure the information is concise, it includes links to tracks, videos etc., so that all the important stuff is easily found in one accessible place. And tell the storyline in the opening paragraph.
When sending e-mails make all the important stuff easily accessible in one place
About the Author: Sue Oreszczyn
This site uses Akismet to reduce spam. Learn how your comment data is processed.