Work Hard Playlist Hard was founded by Mike Warner . Mike is based in California and is an educator, author, speaker and the go to person when it comes to playlist strategies on music streaming services. Mike is currently the North American head of Editorial Marketing Partnerships at Believe as well as an independent artist/manager with his own band Date Night.
The WHPH website focuses on music streaming and resources for helping independent artists. It offers a number of resources including a blog, podcast, on-line short courses and a book by Mike Warner on how to utilise the music streaming services.